A practical, one-hour session for SaaS leaders — the framework to protect and grow your margins before AI-driven shifts in revenue models and cost structures make the gaps harder to close.
“Which customers are actually profitable?”
“How do we improve margins without slowing growth?”
“Where exactly is our business leaking revenue without us realizing it?”
“As SaaS shifts from seat-based pricing to usage-, outcome-, or AI-driven models, what happens to traditional SaaS margin models?”
No pitch. Just the framework.
On paper, everything looks fine.
Revenue is growing. Renewals are steady. Forecasts look clean.
But inside most SaaS companies, finance teams are quietly dealing with something different:
No pitch. Just the framework.
In this session, Brad will walk you through how leading SaaS finance teams are getting real customer-level profitability visibility using a practical framework you can apply immediately — without new tools, new headcount, or months of work.
We’ll show why customer-level economics often differ from top-line reporting, and where margin is quietly leaking.
We’ll explore how AI is reshaping revenue, costs, and profitability, and why traditional finance models are falling behind.
We’ll explore the most common areas where SaaS companies lose margin without realizing it and where to take action.
Learn a simple framework to identify profitable customers, uncover service costs, and make smarter business decisions.
We’ll close with practical next steps to improve profitability visibility and prepare for AI-driven change.






Brad Perry is a former SaaS founder and operator who built and scaled a company to $200M+ in revenue, approaching a $1B exit. He has spent his career working closely with finance and leadership teams inside high-growth SaaS environments.
He saw a consistent pattern across these companies: growth often outpaced visibility into customer-level economics, obscuring where margin was created—and where it was quietly eroding.
Today, he works with finance leaders to bring clarity to these dynamics as AI and shifting cost structures reshape how SaaS profitability is measured.

Founder & CEO, Cogs'z

Live WebinarProtect and grow your margins. A session for SaaS leaders to uncover hidden issues before gaps become permanent.
Former SaaS founder ($220M+ revenue). Expert in customer economics visibility, bringing clarity to changing SaaS costs.